Insights into compelling campaigns, employer brand messaging maestros and the stories behind the stories

The expert view of the employer communications landscape

Businesses face a continual battle to convey their culture and values in order to attract the best talent. Some organisations are smart in how they use the media to talk about innovations on important issues like diversity and inclusion, wellbeing or working from home. Our insights show the thinking behind communications techniques and analyse real-life situations which have stress-tested the theories behind them.